Kathleen Ganley, Minister of Justice and Solicitor General has said that “I would like to thank Sgt. Major Adrian Marr for his dedication to this creative initiative. The pin is an excellent way for law enforcement officers and first responders to demonstrate that bullying is not acceptable.”

Sgt. Major Adrian Marr, Alberta Fish and Wildlife Enforcement Branch has said that 
“As a former police officer and now as a fish and wildlife officer, I know it’s no secret that officers and first responders are united against bullying. This pin shows our support on the job for Pink Shirt Day and what it stands for.”

Pink Shirt Day has become a powerful movement for people to show their support to end bullying. Now, law enforcement and other first responders required to wear uniforms on the job have a unique way to participate.
Recognizing that law enforcement and first responders cannot cover up their uniforms, as part of ensuring the public can easily identify them, Sgt. Major Adrian Marr came up with the idea of the pin.

The pin looks like a pink shirt shaped like a typical law enforcement or emergency service uniform. The pins have been designed by Derks and are being sold for $5 each at locations in Calgary and Edmonton. All of the proceeds will go to Big Brothers Big Sisters to support the development of a new anti-bullying program.